Referral Traffic in Google Analytics
Because Google tracking systems recognize visitors from social networks and websites as referrals when they end up on another site, companies also use UTM codes to track these traffic sources precisely. Referral traffic comes from backlinks.
See How Google Analytics Tracks Referral Traffic
In order to view Acquisition » Traffic Acquisition reports in Google Analytics version 4, go to Reports:
Please contact our support team if you need help tracking your Referral Traffic on Google Analytics.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article